Star Treatment at Fashion Weeks

The fashion weeks are a destination for the fashion lovers, fashion seekers, fashion cultivators and fashion starers. This is the one stop destination for all your bi-annual fashion dosage. From shows to celebrities to parties, it’s a week full of drama and excitement.   But where there are celebrities and VIP’s there has to be some spectacular arrangements to please them during this mayhem. The lounges at the fashion weeks usually solve this purpose and have become more and more spectacular over the years. Every year, innovative themes and concepts are laid to design and make these lounges comfortable.

This year at New York fashion week, it was amazing to see the interiors and the services these lounges provided.

One such example was the lounge by Diane Von Furstenberg. She launched her new home collection, this season and showcased her talent by dressing one of the star lounges. 

An amazing concept for a launch, where you give    your clients, designers, celebrities, and Mercedes  Benz owners a treatment and experience they will    never forget. It was decorated with accessories,  furniture, fabrics and rugs from her collection, she  has worked on this lounge to create a luxurious  environment and a perfect place for everyone to  come and relax in between shows. The Mercedes  Benz Star Lounge serves as one of the debut  initiatives for the DVF home brand.

Her signature style remaining true to her bold iconic  prints and vibrant colours, provided this lounge  with an eclectic environment. Guests can relax, eat,  drink and mingle in this beautiful space.

 

Talking more about DVF home as a brand, it is a full comprehensive line of cutlery, bed sheets, table linen, duvet, bake ware etc. catering to an audience that likes to experiment in terms of print, colours and shape. The USP of her line is that it is mix and match, wherein it’s not essential to have everything as a set. All prints are yet different but when put together they still work and complete the look. DVF Home Collection designs are available exclusively at Bloomingdale’s. Besides this, Diane Von Furstenberg also caters to ready-to-wear, swimwear, handbags, footwear, eyewear, luggage, accessories and DVF by H. Stern fine jewelry watches.

Shop this collection at: http://www.bloomingdales.com/campaign/social?campaign_id=204&channel_id=1&loc=leftnav

To know more about ‘Ready to wear home’

Another look out feature, of the New York fashion week this fall of 2011 has been the return of the American express skybox. 

This lounge provides access for American express card members. It is an elevated hideaway for fashion lovers to experience the shows with the luxury of sitting and relaxing in a lounge. Complete with all sorts of refreshments, drinks and other necessary pampering one can be sure to enjoy the shows without having to run from one destination to another.

The glass windows provide full-length views of the shows and in between the shows the members can mingle with a who’s who in the industry, while gaining expert tips and insights from the talks and interviews with some of fashion’s leading voices from people within the industry.

Interview With Tim Gunn & Annabel Tollman

American Express also connected with the fashion lovers everywhere, who could not be present for the shows by providing them with an access to all of this season’s best Skybox moments through an innovative and engaging multimedia experience.The American Express Skybox Report offered unique insights into what’s happening in and around the tents at Lincoln Center from the exclusive lounge high above the runway, with authentic content that offers an inside-look at some of fashion’s biggest names. Find these insiders on www.amexskyboxreport.com.

The pampering doesn’t stop here, American express gave a premiere day of fashion during the fashion week. Beginning with the salon in Bergdorf Goodman wherein members received a lavish treatment by hair and makeup experts. Beyond this, once you hit the skybox, urban zen a community started by donna karan (founded to raise awareness and create optimal healing experiences by combining both Eastern and Western practices) gave therapy sessions. These sessions included body scans, messages with essential oils and reiki to reduce stress and anxiety.

With all these facilities, this is surely a one of a kind experience. The hectic fashion weeks for industry professionals can now be relaxing affair with still being able to collect the required details and information.

To know more:

Fashion weeks are becoming more and more innovative where designers besides their collections contribute to the event by offering unique experiences. From interesting visual displays to installations to lounges, one can breathe in the air of creativity during fashion weeks.

Wills Lifestyle: Autumn/Winter 2011: Runway Report

Fashion week is the time of the year when the entire industry comes to a common ground to appreciate and support each other’s hard work and also their love for fashion. With a total of 70 plus designers showcasing their talent and skills with an attention to design being of utmost significance put up brilliantness for fall/winter 2011. The air is a mixture of some hectically running around nervous people along with the others decked up in all glam socializing and expanding their existing wardrobes with newer and current pieces. The exhausting days usually end with rejoice where everyone forgets the long period of struggle and celebrates success.

I have happened to be a part of this event on the day three and trust me; some shows were just a treat to the eyes. Bringing to you, my experience and the runway reports of the shows that I personally viewed and were my favorites.

Show: ANAND BHUSHAN

Texture was the anthem of the collection. Clean cut, stiff silhouettes with clusters full of surface embroideries were the crux of the collection. These architectural pieces had a colour palette ranging from black and greys to neon and colourful surfaces. It was a perfect blend for colour and texture using zips, sequins etc. The detailing and surface seemed twirly worm inspired inter- twined with one another. One of my personal favorites was the jumpsuit and the dress set in manly woolen fabric and the structured moss dress. The collection also included some flowing dress in bright colours again with the same texturing. The ‘death by bacteria’ collection stood true to its name deadly.

Show: GAURAV AND RITIKA

They are absolutely my favorites; they stand true to my blog ‘the London look’. It was quirky, edgy, and eclectic all the things one need to have to make this collection stand out. One of the most exciting element of the collection where the unique shoes, they were easy and very effective. The colour palette was the usual winter drab but the duo added a dash of red to make their details more visible. The silhouettes were a well-designed combination between structured and slouchy. The wide legged pants and drop crotches blended smartly with well-constructed and 3D tops made the collection very distinctive. The cuts in the back designed soo aesthetically fitted perfectly and added the much needed sexiness to the collection. My favorite piece was hard to select, but it was surely the dungarees. I think this has been the duo’s signature piece this year; they had an exciting summer version as well. Another piece that has been stuck to my mind are the drop crotch button pants. The drape was simply marvelous. This kitschy collection indeed had an artistic and creative approach.

Show: ATSU SEKHOSE

The Dior’s 40’s silhouette made a comeback this fall winter 2011 with Atsu’s collection. The collection was dark but with a whole bag of luxury. The rich fabrics and the heavy antique tone on tone sequins gave the collection the under stated glamour. The colour palette included the dark mysterious colours with hints of rich orchids, forest greens, brick reds and deep blues to bring out the delicate contrast. The silhouettes included peplum jackets, hourglass shaped body hugging dresses, pencil skirts and long trails. The fabric selection was true to the luxury the designer wanted to portray ranging from satins to velvets to lace. The detailing was feminine but well tailored, like the obi belts used to cinch the waist, artificial stand alone collars or just the royal draped sleeves in sheer fabrics. One of my favorites was one of the last pieces, the structured jacket with the long trail skirt. The collection was simply sophisticated, wearable but with the right amount of glam.!

Show: ALPANA & NEERAJ

Unconventional pieces or wearable pieces of art that is how I would describe the collection. It felt like runways of paris where all the drama and art was being displayed. The collection had a wooden finish with well balanced and well crafted structural detailing. The construction was meticulous and seemed like beautiful sculptures walking down the runway. The gears used had bold detailing like buckles, straps, collars and not to forget the intricate interlacing seen in a few pieces. The colour palette displayed had various shades of wood combined with some free flowing fabrics to offset and break the armour type appearance of the clothes. My favorite from this collection was the beautiful dress with the front slit in a shade of violet, it imbibed the inspiration but with the sensual drape. The collection made a true runway statement.

While at the Fashion week, i also observed the Delhi street style becoming more and more exciting: Lets have a look.

DELHI STREET STYLE: WILLS LIFESTYLE INDIA FASHION WEEK

Credits:

Text : By Parneet

Images courtesy Wills Lifestyle fashion page on facebook